Literary Criticism Books & Reading
The Essential McLuhan
- Publisher
- House of Anansi Press Inc
- Initial publish date
- Aug 1995
- Category
- Books & Reading, Advertising, Communication Studies
-
Paperback / softback
- ISBN
- 9780887845659
- Publish Date
- Aug 1995
- List Price
- $26.95
Classroom Resources
Where to buy it
Description
Marshall McLuhan's insights are more applicable today than when he first announced them to a startled world in the 1960s. Here, in one concise volume, are McLuhan's key ideas, drawn from his books, articles, correspondence, and published speeches. This book is the essential archive of his constantly surprising vision.
About the authors
Eric McLuhan is an author, editor, and teacher. He has worked closely with Marshall McLuhan, with whom he studied Finnegans Wake. He now lectures and writes on media and society, and edits the journal McLuhan Studies.
Frank Zingrone was Professor Emeritus and co-founder of the Communications Department at York University, Toronto. He died in 2009.