Skip to main content Skip to search Skip to search

Literary Criticism Books & Reading

The Essential McLuhan

volume editor Eric McLuhan & Frank Zingrone

Publisher
House of Anansi Press Inc
Initial publish date
Aug 1995
Category
Books & Reading, Advertising, Communication Studies
  • Paperback / softback

    ISBN
    9780887845659
    Publish Date
    Aug 1995
    List Price
    $26.95

Classroom Resources

Where to buy it

Description

Marshall McLuhan's insights are more applicable today than when he first announced them to a startled world in the 1960s. Here, in one concise volume, are McLuhan's key ideas, drawn from his books, articles, correspondence, and published speeches. This book is the essential archive of his constantly surprising vision.

About the authors

Eric McLuhan is an author, editor, and teacher. He has worked closely with Marshall McLuhan, with whom he studied Finnegans Wake. He now lectures and writes on media and society, and edits the journal McLuhan Studies.

Eric McLuhan's profile page

Frank Zingrone was Professor Emeritus and co-founder of the Communications Department at York University, Toronto. He died in 2009.

Frank Zingrone's profile page