The Book of WHY (and HOW) is designed to help people discover their passion, purpose, and mission while also leveraging the top habits of the world’s top achievers. Broken down into three sections, The Book of WHY (and HOW) reveals the four WHYs that can dramatically change a person’s life, the shortest path to thriving in a challenging world, and the key to becoming more enlightened in the process. In short, multiple-time TEDx speaker, Corey Poirier, helps readers tap into their purpose so they can thrive in a more enlightened way. The Book of WHY (and HOW) is unique in the way it addresses the importance of uncovering the WHY while also revealing the HOW.

Many people struggle with feeling a lack of purpose in their life and work. They also struggle with how to uncover their purpose as well as what to do with it once they do. The Book of WHY (and HOW) tackles this exact challenge while revealing the timeless secrets Corey Poirier has discovered while interviewing more than 5,000 of the world’s top achievers.

Corey Poirier, based in Summerside, PE, is a multiple-time TEDx Speaker and a recipient of the inaugural SUCCESS Magazine Emerging Entrepreneur Award.

As the host of the top-rated ‘Let’s Do Influencing’ Radio Show and the founder of the bLU Talks brand, Corey has been featured in multiple television specials. He is a bestselling author across multiple platforms including Barnes & Noble, Amazon, Apple Books and Kobo, and has co-authored the Wall Street Journal / USA Today Bestseller, Quitless.

A columnist with Entrepreneur and Forbes magazine, Corey has interviewed over 6,500 world-renowned leaders, including Ken Honda, Lisa Nichols, Dr. Shefali, Deepak Chopra, Tommy Chong, , Neale Donald Walsch, Marie Diamond and Kristina Mänd-Lakniahi. He has spoken to audiences at Harvard, Columbia, MIT, UCLA, Stanford, Cambridge and more recently to Microsoft team leaders and at Kyle Wilson’s Inner Circle retreat.

Recognized as a New Media Summit Icon of Influence and ranked as the # 5 Influencer in Entrepreneurship by Thinkers 360, Corey has appeared on the popular Evan Carmichael YouTube Channel, is an honouree of the 2021 Brainz CREA Global Awards. Additionally, he has been a past nominee for the Humanitarian Hero Award, Entrepreneur of the Year, Champion Award. Demonstrating his versatility, Corey has also been a Rock Recording of the Year nominee who has performed stand-up comedy more than 700 times, including an appearance at the famed Second City.

Corey Poirier's profile page

"Success can be elusive, but it can be found, and it’s easier when you know the secrets. This book is a gateway to many of those secrets."
John Gray
New York Times Bestselling Author
Men Are from Mars, Women Are from Venus

"Corey has discovered a new vitamin that may just be the most important one yet because of how it feeds your mind. It's Vitamin P - for purpose, and in The Book of WHY(and HOW), Corey will help you get it so you can optimize your mind and create abundance in your lives."
JJ Virgin, CNS, CHFS
Celebrity Nutrition & Fitness Expert
4xNYT Bestselling Author including
The Virgin Diet & The Sugar Impact Diet

“The BOOK of WHY (AND HOW) is truly a book of WOW! For those looking to find your highest purpose --- this book is for you. For those who’ve already found your purpose but struggle to fully live into it --- this book is for you as well. I wish this book had been available in my youth and as such I am putting into the hands of my children and grandchildren. I encourage you to take this book in your hands and pass on it’s wisdom and tools to those you love.”
Joseph Michelli, Ph.D. – New York Times #1 bestselling author of books like The Starbucks Experience, Driven to Delight, and The New Gold Standard

"In 2013, I published What Is Your WHAT? I wanted people to understand the power, and importance, of discovering the ONE amazing thing they were born to do. Now, in what feels like a continuation on this important theme, Corey Poirier brings us The Book of WHY (and HOW). In this new book, Corey dives into the 4 why's that hold the gateway to us discovering the secrets to abundance, shares secrets about living a meaningful life that he has discovered while interviewing thousands of the world's top influencers, and includes original quotes by hundreds of those same influencers. It's a unique format, and it works. If you want to impact more lives, achieve more abundance, all while living on purpose, don't just read this book... implement what you learn and watch as your life (and business) transforms."
Steve Olsher, New York Times best-selling author of What Is Your WHAT? Discover The ONE Amazing Thing You Were Born To Do and Founder/Editor-In-Chief of Podcast Magazine

"In my work with Mind Movies, I have been aiming to help people visualize and realize their dreams – whether those dreams be more financial abundance, more purpose, or a greater legacy. This book also contains a path to realizing those same dreams. Read it cover to cover unless you are completely happy with where you are today.”
Natalie Ledwell
Co-Founder of Mind Movies and Best selling Author

“This book details the best practices to lead an extraordinary life intentionally. Poirier does an incredible job sharing the simple yet profound actions we all must take to become the best version of ourselves. When you lead an extraordinary life, countless others do so as a result.”
John R. DiJulius III Best Selling Author of The Relationship Economy - Building Stronger Customer Connections in a Digital Age

"Two powerful questions successful people ask often are Why and How. In his wonderful book, The Book of Why (and How), Corey Poirier shares wonderful insight and ideas to help you answer these questions to lead a more effective life. Corey also interviews many successful people and shares their wisdom as well. I have read the book and had trouble putting it down. If you want to create more abundance in your life then read this book!"
Coach Jim Johnson
Author, A Coach and a Miracle

"Finding my why, my calling, was a massive part in me growing my brand to the point it is today. Corey's new book, The Book of WHY (and HOW), will not only help you in finding your why, your specific calling, but also in taking the next steps once you determine your why. What I really love about this book is that it doesn't just help you figure out what you were called to do, it also gives you actionable steps."
Simonetta Lein
TV personality, Model, Infleuncer, Businesswoman and Creator of the Wishwall Foundation

"Corey is the man. Not only is he a man of many talents and achievements he has gone the extra mile to extract the gold from others put it together into a powerful read that has such an incredible focus. YOU. Every person on the planet needs to read this book."
Anthony Trucks, Former NFL, American Ninja Warrior International Speaker Best Selling Author Founder of Identity Shift Coaching