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Business & Economics Business Writing

Content Planner

A Complete Guide to Organize and Share Your Ideas Online

by (author) Angela Crocker

Publisher
Self-Counsel Press
Initial publish date
Feb 2017
Category
Business Writing, Blogs
  • Paperback / softback

    ISBN
    9781770402775
    Publish Date
    Feb 2017
    List Price
    $22.95

Classroom Resources

Where to buy it

Description

It’s important for bloggers to publish frequent, unique content, but they often struggle to take action. Some are overwhelmed at the prospect of brainstorming topics to write about, let alone writing and publishing the content. Many others are unable to organize their ideas into a viable publishing schedule and so they end up publishing nothing.

By using an editorial calendar to plan online content in advance, businesses save time, and build relationships with customers. At the same time, they will learn to write more professionally, share content consistent with their brand, and better serve their customers and potential customers. The Content Planner provides a structure that focuses each business on content that supports their business objectives.

The Content Planner is for anyone who publishes online. You might own an established business or be starting a new entrepreneurial venture. Maybe you’re a creative entrepreneur — a writer, an artist, a musician — wanting to raise your profile and share your work with a wider audience. Whatever your role and situation, this book will help you get your ideas online efficiently and effectively.

By using an editorial calendar to plan a month of online content in advance, each business:

saves time builds relationships with customers writes more professionally shares content consistent with the brand better serves their customers and potential customers

The Content Planner provides a structure that focuses each business on the types of content that support their business objectives. The process also formalizes their plans in a “pen on paper” calendar to use as a work plan. By knowing what to write about and when, writers can take timely action.

The download kit includes:

• Goal Tracking Worksheet • Promotion Checklist • Calendars for Planning • — And more content planning resources!

About the author

Angela Crocker helps businesses communicate. She’s a writer, a teacher and an information organizer. Trained as both a business writer and a technical writer, Angela draws on her twenty years of business experience in marketing, fundraising, entrepreneurship, leadership and business communication. Since 2009, she's helped businesses figure out what content to share on websites, blogs and social media.Through her company, Angela Crocker & Associates, Angela provides practical information and concrete action to support a wide range of business owners from solopreneurs to large-scale businesses. She's worked with world-class chefs, best-selling authors, award winning musicians and thousands of entrepreneurs launching their business dreams. Angela was recognized as a finalist for the Self-Employment Entrepreneur of the Year Award in 2011.An accomplished teacher, Angela has created and presented numerous college-level courses, custom workshops and one-on-one tutorials. In addition, she is a sought-after speaker for conference presentations and professional development events. She's also the author of 'The Complete Idiot's Guide to Creating a Social Network' and 'The Content Planner' is her third book.On a personal level, Angela researches vintage toys, adores choral music and doodles with fine art supplies. Connect with her at www.AngelaCrocker.com.

Angela Crocker's profile page