Biography & Autobiography Business
Straight from the Top
The Truth about Air Canada
- Publisher
- Greystone Books Ltd
- Initial publish date
- Jan 2006
- Category
- Business
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Paperback / softback
- ISBN
- 9781553651277
- Publish Date
- Jan 2006
- List Price
- $24.95
Classroom Resources
Where to buy it
Description
As President and CEO of Canada's largest and most influential airline, Robert Milton has presided over the most tumultuous period of the airline industry's history. He gives us his forthright, brutally honest views about the challenges of his job, as well as his vision for Air Canada as it restructures itself into a cost-competitive, full-service airline. Milton goes behind the boardroom doors to reveal the truth about events in the past decade. In addition, Milton explains what drives his passion for this business and offers a fascinating glimpse into the workings of a major airline. Milton is admired by many as an industry visionary and brilliant airline strategist, and his impact on the international airline industry has been significant. This book is sure to appeal to anyone interested in what makes the man tick or in what the future holds for Air Canada.
About the authors
"
Robert A. Milton graduated in 1983 from the Georgia Institute of Technology with a Bachelor of Science Degree in Industrial Management. He lives in Montreal with his wife and two children.
"
John Lawrence Reynolds has had thirty works of fiction and nonfiction published. His work has earned two Arthur Ellis Awards for Best Mystery Novel, a National Business Book Award, and a CBC Bookie Award. His bestselling book Shadow People, tracing the development and influence of secret societies through history, was published in fourteen countries and twelve languages. He has also authored several business and investment books, including the bestselling The Naked Investor and its sequel, The Skeptical Investor, as well as his assessment of the 2008-2009 global financial crisis, Bubbles, Bankers & Bailouts. A Murder for Max is his first book in the Maxine Benson Mystery series. He lives in Burlington, Ontario, with his wife, Judy. For more information, visit www.wryter.ca.
Editorial Reviews
p class=review_text>A unique view from a captain of a corporate ship caught in the eye of a hurricane. —Globe & Mail
p class=review_text>An intimate, topside view of the airline business . . . informative and relevant. —Airliners: The World's Airline Magazine