Now in its eighth edition, Mass Communication in Canada continues to provide a comprehensive introduction to the study of media and communication in today's society. Thoroughly revised and updated, this authoritative guide explores the shifting nature of media and communication systems by examining traditional media, the growing influence of digitization and new media, and a wealth of current media issues and trends. Highlighting historical and social contexts, theoretical perspectives, and cutting-edge research and debates, Mass Communication in Canada will help students think critically about the place and role of media and communication in their own lives and in Canadian society.

Mike Gasher is a former journalist and professor in the Department of Journalism and director of the Centre for Broadcasting and Journalism Studies at Concordia University.

Mike Gasher's profile page

David Skinner's profile page

Rowland Lorimer is editor of the Canadian Journal of Communication and director of the Master of Publishing Program at Simon Fraser University.

Ruth J. Patrick is university librarian at the University of British Columbia.

John H.V. Gilbert is professor and coordinator of Health Sciences, University of British Columbia.

Rowland Lorimer's profile page

"This is a well-written book that incorporates some of the latest trends and research. It has an excellent focus on Canadian policy, issues, and history." --Lois Fernyhough, Camosun College

"A thorough, authoritative survey of mass communication in Canada that is grounded in key traditions and frameworks of Canadian communication studies." --Benjamin Woo, Carleton University

"[This textbook] leaves readers appreciating that a properly functioning media system is integral for society, culture, and democratic political practices; moreover, it leaves readers with the feeling that they should be involved in shaping their media system to meet the needs of their society, culture, and politics." --Kyle Asquith, University of Windsor