Biography & Autobiography Business
Last Canadian Beer pb
The Moosehead Story
- Publisher
- Nimbus Publishing
- Initial publish date
- Oct 2009
- Category
- Business
-
Paperback / softback
- ISBN
- 9781551097381
- Publish Date
- Oct 2009
- List Price
- $17.95
Classroom Resources
Where to buy it
Description
Featuring important insights from the company's current executives and employees, Last Canadian Beer: The Moosehead Story is not only a fascinating company history, but also a candid look at how a small New Brunswick business remains competitive in a difficult global marketplace. While other Canadian beer brands long ago sold out to American and European interests, Moosehead has remained fiercely independent.
Last Canadian Beer is the remarkable story of a time-honoured business, a complex family, and a beloved beer.
Now available in softcover.
About the author
.Harvey Sawler is the author of twelves books, including: Frank McKenna: Beyond Politics, Twenty-First Century Irvings, Last Canadian Beer: The Moosehead Story and Unforgettable Atlantic Canada. For five years he was a regular contributor to both SALTSCAPES and Progress magazines, covering a wide range of subjects involving business, entrepreneurship, culture, tourism and interesting personalities.
