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Business & Economics Automobile Industry

Japan's Motorcycle Wars

An Industry History

by (author) Jeffrey W. Alexander

Publisher
UBC Press
Initial publish date
Jan 2009
Category
Automobile Industry, History, General, Japan, Motor Sports
  • eBook

    ISBN
    9780774858441
    Publish Date
    Jan 2009
    List Price
    $30.95
  • Paperback / softback

    ISBN
    9780774814546
    Publish Date
    Jan 2009
    List Price
    $32.95
  • Hardback

    ISBN
    9780774814539
    Publish Date
    May 2008
    List Price
    $95.00

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Description

For decades the crown jewels of Japan’s postwar manufacturing industry, motorcycles remain one of Japan’s top exports. Japan’s Motorcycle Wars assesses the historical development and societal impact of the motorcycle industry, from the influence of motor sports on vehicle sales in the early 1900s to the postwar developments that led to the massive wave of motorization sweeping the Asia-Pacific region today.

 

Jeffrey Alexander brings a wealth of information to light, providing English translations of transcripts, industry publications, and company histories that have until now been available only in Japanese. By exploring the industry as a whole, he reveals that Japan’s motorcycle industry was characterized not by communitarian success but by misplaced loyalties, technical disasters, and brutal competition.

About the author

Contributor Notes

Jeffrey W. Alexander teaches at the University of Wisconsin-Parkside.